Toronto, ON, April 29, 2010 – Paradigm Public Relations took home six awards at the annual Canadian Public Relations Society (CPRS) Toronto ACE Awards on April 28, including PR Professional of the Year for agency partner and senior vice president Mike Abbass.
Mike was recognized for his industry support, including his position as a founding member of the CPRS Measurement Committee, commitment to mentoring young PR professionals and leadership role in Paradigm’s growth since the agency’s inception.
Paradigm was recognized with five awards for campaigns executed on behalf of its clients including Gold for its TD Canada Trust Small Business Week campaign, Silver for its unique RRSP Boot Camp campaign with TD Bank Financial Group, Silver for strategic media relations for PokerStars.net and Silver for an irreverent program for Schick Quattro for Women called Save the Economy, Show Some Leg.
Paradigm attributes its award wins to its great roster of clients who trust in the agency to develop and execute innovative, creative communications campaigns. Less than three years old, Paradigm has grown to a staff of 14 and works for leading companies including TD Bank Financial Group, Molson Coors, Energizer Personal Care, HTC, NBA Canada and PokerStars.net. The six CPRS ACE Award wins brings Paradigm’s total to 20 awards in three years.
About Paradigm Public Relations
Started in 2007, Paradigm Public Relations (www.paradigmpr.ca) is a Toronto-based, full-service agency specializing in brand marketing communications, corporate communications, issues management and media relations measurement. Its clients include Energizer Personal Care (Schick, Hawaiian Tropic, Banana Boat and Playtex), HTC, Molson Coors, NBA Canada, Newman’s Own, PokerStars.net and TD Bank Financial Group.
For more information please contact Paradigm Public Relations 416-203-2223