Nov
19

2015 | News | 2015

The Night Gardener takes top honours at the TD Canadian Children’s Literature Awards gala

– Author Jonathan Auxier awarded $30,000 for his outstanding work in children’s literature –

  • Marie-Louise Gay’s Any Questions? wins TD Canadian Children’s Literature Fan Choice Award @TDNews_Canada shares more-http://bit.ly/1xKEVNK (Tweet this)

TORONTO, November 19, 2015 – Celebrating the best in children’s literature, TD Bank Group and the Canadian Children’s Book Centre awarded author Jonathan Auxier the 11th annual TD Canadian Children’s Literature Award for his book, The Night Gardener. Auxier received the award and the $30,000 prize – one of the largest in Canadian children’s literature – at a gala in Toronto on November 18. Author Marianne Dubuc also received top honours for the best in French-language children’s literature in Montreal on November 10 for her book, L’autobus.

“Children’s books play a significant role in developing the imaginations, creativity and literacy skills of young Canadians and at TD we believe it’s important to recognize the authors and illustrators behind the stories,” says Frank McKenna, Deputy Chair, TD Bank Group. “TD is proud to be a leader in promoting children’s literacy in Canada and it is our privilege to honour authors like Jonathan Auxier for their exceptional work.”

The Night Gardener tells an enchanting and haunting tale that will capture the imaginations of young readers. The story follows orphaned Irish siblings, Molly and Kip, as they arrive to work as servants at a creepy, crumbling English manor. They soon discover that the house and its inhabitants are not what they seem. When confronted by a mysterious stranger and the secrets of the cursed house, their lives are changed forever.

“Inspiring, colourful, thoughtful, unforgettable, the stories told by each of the finalists are wonderfully written and will take young readers on an incredible journey,” says Charlotte Teeple, Executive Director, Canadian Children’s Book Centre. “Thank you to the authors and illustrators who brought these tales to life and special congratulations to Jonathan Auxier for winning this prestigious award.”

TD also awarded $10,000 to be shared among the four finalists for their work, including:

A Brush Full of Colour: The World of Ted Harrison                     Any Questions?              

Written by Margriet Ruurs and Katherine Gibson                     Written by Marie-Louise Gay

Morris Micklewhite and the Tangerine Dress                     From Vimy to Victory:

Written by Christine Baldacchino                     Canada’s Fight to the Finish in World War I

Illustrated by Isabelle Malenfant                     Written by Hugh Brewster

From October 1 to 31, young readers from across Canada were invited to vote online for their favourite book from the list of finalists and for a chance to present the CBC-TD Fan Choice Award at the award gala. Author Marie-Louise Gay received the most votes for her book, Any Questions?, and took home the $5,000 prize.

About the TD Canadian Children’s Literature Awards

Now in its 11th year, the TD Canadian Children’s Literature Awards celebrates excellence in children’s literature by rewarding the best literary work by Canadian authors. Sponsored by TD, and administered by the Canadian Children’s Book Centre in association with the CBC, it is one of the largest prizes in children’s book awards. All books, in any genre, written and illustrated by Canadians and published in Canada for children are eligible. Each book is judged on the quality of the text and illustrations, in addition to its overall contribution to Canadian children’s literature. Since the program started in 2004, 110 books have been honoured through the TD Canadian Children’s Literature Award in both official languages.

About TD’s Commitment to Children’s Literacy

The ability to read is often taken for granted. This skill is paramount to success during school years and beyond, which is why TD believes it’s important to get children reading and to foster a lifelong joy of reading. Since 2000, TD has invested more than $35 million to support children’s literacy and reading programs at local schools and public libraries across Canada.

About The Canadian Children’s Book Centre

The Canadian Children’s Book Centre is a national, not-for-profit organization founded in 1976. We are dedicated to encouraging, promoting and supporting the reading, writing and illustrating of Canadian books for young readers. Our programs, publications, and resources help teachers, librarians, booksellers and parents select the very best for young readers. For more information, please visit www.bookcentre.ca.

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For further information or to arrange an interview please contact:

Sheri Papps / Jessica Squibb                                                                               Natasha Ferrari

Paradigm Public Relations                                                                                   TD Bank Group
416-413-5207 / 416-413-5201                                                                          416-983-7180
spapps@paradigmpr.ca / jsquibb@paradigmpr.ca                           natasha.ferrari@td.com

Oct
28

2015 | News | 2015

More than 550,000 children to take home Mr. Zinger’s Hat as part of the 16th annual TD Grade One Book Giveaway

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– Canada’s largest free book distribution program for school-aged kids kicks off today –

 

TORONTO, October 26, 2015 – Kids will have another reason to fall in love with reading this fall as TD Bank Group and The Canadian Children’s Book Centre deliver more than 550,000 free books to schools and communities across Canada as part of the TD Grade One Book Giveaway. Throughout October and November, kids will have the opportunity to take home a copy of Mr. Zinger’s Hat, written by award-winning author Cary Fagen and award-winning illustrator Dušan Petričič, to enjoy with their family. Since the program started in 2000, more than eight million Canadian children’s books have been distributed from coast to coast.

 

“Part of instilling a passion for reading is simply getting books into the hands of school-aged children. We see this as part of our commitment to children’s literacy across Canada,” says Frank McKenna, Deputy Chair, TD Bank Group. “Millions of books have been read by children across the country as a result of the TD Grade One Book Giveaway and we are very proud to be part of the reading experience for so many Canadian families.”

 

Mr. Zinger’s Hat is an enchanting tale about stories. After an exciting chase to retrieve a hat blown away by the wind, a little boy named Leo meets Mr. Zinger, the owner of the hat. Mr. Zinger suspects that a story is trying to escape from his hat and so he and Leo spin a tale that changes both of them forever.

 

“Whether at school, at home or in libraries, reading can have a tremendous impact on young children, while helping develop lifelong skills and stretching imaginations to new heights,” says Charlotte Teeple, Executive Director, The Canadian Children’s Book Centre. “We are proud to partner with TD on such a transformative program and know kids and their families will love the story told through Mr. Zinger’s Hat.

 

To bring Mr. Zinger’s Hat to life, in early November Cary Fagen and Dušan Petričič will visit elementary schools and libraries across Canada to give live readings for grade one students. More information, a full schedule of the public readings and an illustrated video of the book can be found at tdreads.com.

 

About TD’s Commitment to Children’s Literacy

The ability to read is often taken for granted. This skill is paramount to success during school years and beyond, which is why TD believes it’s important to get children reading and to foster a lifelong joy of reading. Since 2000, TD has invested more than $35 million to support literacy and reading programs at local schools and public libraries across Canada. tdreads.com

 

About The Canadian Children’s Book Centre

The Canadian Children’s Book Centre (CCBC) is a national, not-for-profit organization, founded in 1976. We are dedicated to encouraging, promoting and supporting the reading, writing, illustrating and publishing of Canadian books for young readers. With book collections and extensive resources in five cities across Canada, the CCBC is a treasure-trove for anyone interested in Canadian books for young readers. Our programs, publications, and resources help teachers, librarians, booksellers and parents select the very best for young readers. www.bookcentre.ca

 

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For further information or to arrange an interview please contact:

Sheri Papps / Jessica Squibb

Paradigm Public Relations
416-413-5207 / 416-413-5201
spapps@paradigmpr.ca / jsquibb@paradigmpr.ca

Jun
01

2015 | News | 2015 | News

COFFEE WITH A CAUSE: TIM HORTONS CAMP DAY SENDS LOCAL KIDS TO CAMP

Camp Day 2015

One hundred per cent of coffee sales send economically disadvantaged kids on a life-changing camp experience. Funds raised help Tim Hortons restaurant owners sponsor kids in their own community.

OAKVILLE, ON, June 1, 2015 — On Wednesday, June 3, Tim Hortons Camp Day, your daily Double Double will have added benefits. One hundred per cent of coffee sales will be donated to the Tim Horton Children’s Foundation (THCF) helping to send 18,000 kids from low-income homes on a life-changing camp experience. This year, Tim Hortons guests can also round up their purchase to the nearest after-tax dollar to help ensure that even more kids can benefit from this enriching camp experience.

“At its core, Tim Hortons Camp Day gives children from economically disadvantaged homes an enriching opportunity that helps build lifelong skills” says Dave Newnham, Vice President and Executive Director, Tim Horton Children’s Foundation. “Moreover, Tim Horton Children’s Foundation camps are specifically designed to help kids develop the skills and confidence needed to build a brighter future for themselves.”

Camp Day is the THCF’s largest fundraising event of the year, and every dollar raised on Camp Day goes directly to sending kids to one of seven THCF camps across North America. Last year alone, $12.2 million was raised in Canada and the United States, allowing over 17,000 kids to spend a life-changing session at camp. Continue reading “COFFEE WITH A CAUSE: TIM HORTONS CAMP DAY SENDS LOCAL KIDS TO CAMP” »

“With the support of our loyal guests and the generosity of our restaurant owners, thousands of children from low-income homes are able to experience the life-changing benefits of a Tim Horton Children’s Foundation Camp,” says Newnham. “Thank you to the millions of Canadians who show their support every year. This year, with guests having the option to round up orders, there’s an easy way to help send even more kids to camp. Together, we can make this crucial fundraiser even more successful.”

The THCF camp experience comes at absolutely no cost to kids and their families. With the help of funds raised on Camp Day, Tim Hortons restaurant owners sponsor kids directly from their community to attend camp and work closely with local youth organizations and schools to identify children who would benefit most from the experience. For many children, camp is the first time they have ever travelled outside of their community. While at camp, kids participate in a wide range of top-tier programs and activities designed to build self-confidence, self-esteem and leadership skills. Children who attend camp often return home with a more positive outlook and greater confidence about their future.

This summer, THCF will open its doors to even more campers with the grand opening of its seventh camp, Tim Horton Camp Whiteshell, in Pinawa, Manitoba. Located on the shores of Sylvia Lake inside Whiteshell Provincial Park, Camp Whiteshell will focus on the Foundation’s unique Youth Leadership Program, which takes place over five summers and focuses on building lifelong leadership skills, teamwork and independence.

Tim Hortons guests looking for more ways to help can make a donation any time at SENDAKIDTOCAMP.COM or by purchasing a Rent-a-Tent ($1) or Rent-a-Cabin ($5) in restaurant. A $5 donation can also be given by texting CAMP to 45678 in Canada and 41518 in the United States.

Camp Day supporters can also join the #CampDay conversation online with the Tim Horton Children’s Foundation (FACEBOOK.COM/TIMHORTONCHILDRENSFOUNDATION; @THCF1974 on TWITTER; YOUTUBE.COM/THCF1974 ) and Tim Hortons (FACEBOOK.COM/TIMHORTONS; @TimHortons on TWITTER and INSTAGRAM).

About the Tim Horton Children’s Foundation Camps

The first Tim Horton Children’s Foundation camp opened in Parry Sound, ON in 1975 with just 200 kids. Today, the Foundation operates seven year-round camps across North America serving more than 18,000 low-income children each year. Each camp offers a traditional summer camp for kids ages 9 to 12, a year-round camp serving schools and youth groups, and a five-level Youth Leadership Program for kids ages 13 to 17, focused on building lifelong leadership skills.

About the Tim Horton Children’s Foundation                  

The Tim Horton Children’s Foundation (THCF) is a non-profit charitable organization founded in 1974 that is committed to providing an enriched and memorable camp experience for children and youth living in economically disadvantaged homes. The Foundation’s funding comes from Tim Hortons Camp Day, fundraising activities, special events, and year-round public donations collected through counter and drive-thru coin boxes, as well as other donations. By the end of 2015, more than 215,000 children will have attended a Foundation camp at no cost to them or their families. For more information about the Tim Horton Children’s Foundation, please visit WWW.THCF.COM.

Tim Hortons® Inc. Overview

Tim Hortons, part of Restaurant Brands International, is one of North America’s largest restaurant chains operating in the quick service segment. Founded as a single location in Canada in 1964, Tim Hortons appeals to a broad range of consumer tastes, with a menu that includes premium coffee, hot and cold specialty drinks (including lattes, cappuccinos and espresso shots), specialty teas and fruit smoothies, fresh baked goods, grilled Panini and classic sandwiches, wraps, soups, prepared foods and other food products. As of April 27, 2015, Tim Hortons had 4,724 systemwide restaurants, including 3,773 in Canada, 892 in the United States and 59 in the Gulf Cooperation Council. More information about the Company is available at WWW.TIMHORTONS.COM.

About Restaurant Brands International

Restaurant Brands International Inc. is one of the world’s largest quick service restaurant companies with approximately $23 billion in system sales and over 19,000 restaurants in nearly 100 countries and U.S. territories. Restaurant Brands International owns two of the world’s most prominent and iconic quick service restaurant brands – TIM HORTONS® and BURGER KING®. These independently operated brands have been serving their respective guests, franchisees, and communities for over 50 years. To learn more about Restaurant Brands International, please visit the Company’s website at WWW.RBI.COM.

For further information or to arrange an interview, please contact:

Michelle Robichaud
robichaud_michelle@timhortons.com
905-339-5047

Claire Gatti
cgatti@paradigmpr.ca
416-413-5206

 

May
29

2015 | News | 2015 | News

TD BANKS ON CANADA’S FUTURE LEADERS: MORE THAN $1 MILLION AWARDED TO 20 CANADIAN STUDENTS

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– 400 #TDScholarship recipients granted more than $20 million since 1995 in recognition of their significant efforts to make a difference in their community –

@TDNews_Canada congratulates this year’s #TDScholarship recipients on driving social change in their communities HTTP://BIT.LY/1XKEVNK

TORONTO, May 29, 2015 – For 20 years, TD Scholarships for Community Leadership has celebrated and awarded young Canadians for their commitment to driving social change.  This year’s recipients are no exception. From becoming a leader within the Aboriginal community and empowering youth through computer programming to using sports as a teaching tool, each of the 20 TD Scholarship recipients have had a significant impact on their communities. In recognition of their efforts, each recipient will receive up to $70,000 for tuition and living expenses for their post-secondary education.

“Over the last 20 years we have seen exemplary leadership, perseverance and compassion in every TD Scholarship recipient,” said Dr. Jane Thompson, Executive Director, TD Scholarships for Community Leadership. “We believe that community-minded youth become tomorrow’s leaders and every recipient has shown passion and commitment for strengthening their community. We are thrilled to recognize the achievements of this year’s recipients and we look forward to their future accomplishments. ”

The 2015 TD Scholarships for Community Leadership recipients will be honoured at a ceremony in Toronto on May 29. This year’s recipients include:  Continue reading “TD BANKS ON CANADA’S FUTURE LEADERS: MORE THAN $1 MILLION AWARDED TO 20 CANADIAN STUDENTS” »

 

Zeinab Abugrga, Ottawa, ONSorcha Beirne, Fredericton, NBFei Ya (Sophia) Chen, Montréal, QC

Clement Cheng, Markham, ON

Jaxson Creasey, Victoria, BC

Mahtab Dhaliwal, Calgary, AB

Vanessa Djumo, Toronto, ON

Mélanie-Rose Frappier, Sudbury, ON

Jonathan Grignon, Val d’Or, QC

Morgan Hanson-Oliveira, Thompson, MB

Olivia Helmer, Surrey, BCAnojen Jeyapalan, Markham, ONDuva Karunakaran, Richmond, BC

Jihyun (Gina) Kwon, Toronto, ON

Michael Lay, Winnipeg, MB

Annaliese Meyer, New Westminster, BC

Gula Osman, Toronto, ON

Maclite Tesfaye, Toronto, ON

Hailey Thomas, Dartmouth, NS

Lucas Walters, Clarenville, NL

 

There were many noteworthy achievements among this year’s recipients, including:

 

  • Mélanie-Rose Frappier, Sudbury, ON: Mélanie-Rose spoke at the 2014 We Day in Toronto, volunteered as a YMCA squash instructor and a Terry Fox Committee fundraiser, and has become a respected youth leader in the Aboriginal, Métis, and Francophone communities. Mélanie-Rose also created It’s Cool to be Healthy/C’est cool d’être en santé, an interactive program that shows youth the benefits of exercise and nutrition.

 

  • Lucas Walters, Clarenville, NL: Lucas formed SPEAK, Students Promoting Equality and Kinship, to serve as a gay-straight alliance and promote anti-bullying. The club has resonated with students, staff, parents and community members who recognize it as creating a positive, inclusive atmosphere in the school and town. Lucas is also a founding member of his school’s environment club, vice president of his Student Council and volunteers with a breakfast program.

 

  • Duva Karunakaran, Richmond, BC: With a belief that sports are a powerful tool to teach life skills, Duva founded Kids for Kids to ensure that children in his community who lack financial means or family support can play sports. Duva is also co-president of the Vancouver District Student Council, sits on an anti-bullying task force and is a soccer coach for the Special Olympics.

 

Through the TD Scholarships for Community Leadership program, 20 scholarships are awarded each year to high school or CEGEP students who show leadership in helping improve their communities. The scholarship includes up to $10,000 for tuition and $7,500 for living expenses per year at any accredited university or college in Canada. Recipients are also guaranteed summer employment at TD, as well as mentorship and networking opportunities. Since 1995, TD Bank Group has contributed more than $20 million to 400 Canadian high school students for their post-secondary education.

Students who are interested in being recognized for making their community a better place can apply for 2016 scholarships starting September 2015. Further details on the eligibility and selection process for the TD Scholarships for Community Leadership program, as well as more information about this year’s recipients, is available at WWW.TD.COM/SCHOLARSHIP.

 About TD Community Giving

TD Bank Group invests in communities in order to affect positive change in the places where it operates and where its customers and employees live and work. In 2014, TD donated more than $82 million to community organizations in Canada, the United States and the United Kingdom. In Canada, TD focuses on education and financial literacy, creating opportunities for young people and the environment. For further information, please visit WWW.TD.COM/CORPORATE-RESPONSIBILITY.

 

For further information:

Sheri Papps / Jessica Squibb                                                                        Amanda Tran

Paradigm Public Relations                                                                            TD Bank Group

416-413-5207 / 416-413-5201                                                                      416-983-7212

spapps@paradigmpr.ca / jsquibb@paradigmpr.ca                     amanda.tran@td.com

 

 

May
12

2015 | News | 2015 | News

Young drivers admit phones, food and navigation distract them from the road

ingenie, an auto insurance brand targeted to young drivers, offers tips on how to stay safe in long weekend traffic –

TORONTO, May 12, 2015 /CNW/ – It’s the first long weekend of summer. There is only one thing standing between Ontarians and a weekend by the lake: the long weekend traffic.

According to a survey on distracted driving commissioned by ingenie, an auto insurance brand designed for drivers aged 16 to 24, many young drivers in Ontario admit they don’t always give the road their full attention. The research revealed several ways drivers get distracted, from playing D.J. for an excited group of passengers, to texting an update on their expected arrival time.

“Before young drivers pack up the car for the long weekend, it is important to address the behaviours that lead to distracted driving and look at ways to make safer choices,” says Lorie Phair, CEO of ingenie Canada. “It’s exciting for young drivers to have the freedom to drive their friends up to the cottage. Taking some precautions and giving their full attention to the road ensures everyone arrives safely.” Continue reading “Young drivers admit phones, food and navigation distract them from the road” »

ingenie offers the following tips for the long weekend commute:

  • Create a playlist: 75% of young drivers say they can get distracted by changing the music in their car. “It’s easy to create the perfect soundtrack for your drive so you don’t have to fiddle with the console,” suggests Phair. “Take some time before you leave to add your current favourites to a playlist.”
  • Use your pit stops to stay in touch: 33% of drivers admit to reading their text messages or e-mails while driving and 21% admit to sending text messages or e-mails. “It’s a good idea to keep people up to date on your progress and arrival time, but only do so during breaks along the way, never while you are driving. It’s dangerous and it’s illegal,” says Phair. “No road trip is complete without stops for gas and snacks, so use those pit stops to stay in touch.”
  • Take a dinner break: 58% of young drivers admit they can get distracted by trying to eat in the car. “It doesn’t take that much time to sit down and finish your meal, especially when you consider the potential consequences of trying to multi-task at the wheel,” says Phair. “Rather than rushing to get to your destination, make the dinner break part of your long weekend adventure. Skip the service station fast food and find a small hidden gem along the route to sit down and enjoy a meal.”
  • Delegate some duties to the passenger who’s riding shot-gun: The majority of young drivers (54%) use their phones for directions while they’re driving. “You’re better off enlisting your passengers to act as navigators so you can focus on the road,” says Phair.
  • Put your phone out of sight (and out of mind): Only one quarter (23%) of young drivers put their phone out of sight when driving. The majority (60%) say they keep it on the passenger’s seat or the cup holder. “It’s much easier to get distracted by your phone if you can see the alerts popping up,” says Phair. She recommends that drivers put their phones on silent and out of sight when driving. “If you want to use your phone for music, you can put it on airplane mode so other alerts don’t come through and distract you,” she adds.
  • Don’t risk fatigue: It’s estimated that about 20% of fatal collisions in Canada involve driver fatigue.* “Get a good night’s rest before you drive. That goes for the way up to the cottage and the return trip. Driving tired can be nearly as dangerous as driving drunk,” says Phair. “Taking regular rest stops also reduces the risk of dozing off at the wheel. Try to take them every two to three hours; a quick walk around will help you stay alert at the wheel.”

Two-thirds of young drivers surveyed said being involved in a crash would be the top deterrent to distracted driving.

“Obviously we want to help people develop safe driving habits before a collision occurs,” says Phair. “At ingenie, we have developed a very effective approach to encourage young people to drive safely. It’s not about deterrents like demerit points or fines; instead we give young drivers regular feedback on their performance and the opportunity to earn financial rewards for safer driving.”

Drivers who sign up with ingenie install a Smartbox, a small self-contained unit, which collects data on driving behaviour such as speed, acceleration, braking and cornering. After beginning to drive with the Smartbox, customers get feedback every ten days through an ingenie app on their smartphone or online. The feedback includes a driving score out of 100, tips on how they can improve and an update on how much they stand to save for their safe driving. Compared to traditional insurance models where drivers would have to wait until the end of the year to see a discount, young drivers with ingenie can earn their Good Driving Discount three times a year – up to 25% off over the year in total.

In the U.K. where ingenie has been available since 2011, the approach has reduced young drivers’ risk of having an accident during the first six-months of driving by 40%. Seventy per cent of ingenie’s U.K. drivers earn discounts for safe driving. For more information on how ingenie works visit www.ingenie.ca.

As Ontarians gear up for the first long weekend drive of the summer, follow the conversation about distracted driving online using the hashtag #DontDriveDistracted.

About ingenie

ingenie is an innovative young driver insurance brand that uses telematics technology to reward safe driving with savings. ingenie builds a picture of a driver’s individual style, awareness and safety on the road, rewarding those who drive well with up to an extra 25% Good Driving Discount and helping those who need improvement become safer. ingenie was awarded the prestigious Prince Michael International Road Safety Award in 2013, in recognition of its work to help make young drivers safer on the road. Among a number of industry awards, ingenie has won best start-up at the 2014 British Insurance Awards and insurance innovation of the year at the Insurance Times Awards.

ingenie Social Media

Like ingenie on Facebook at facebook.com/ingenieCanada
Follow ingenie on Twitter @ingenie_ca

About the survey

Results are based on an online survey conducted for ingenie by Student Life Network between April 17th & April 21st, 2015. A total of 600 interviews were collected from Ontario students who are licensed drivers.

SOURCE: http://www.tc.gc.ca/eng/motorvehiclesafety/tp-tp15145-1201.htm#s37

SOURCE ingenie

Image with caption: “According to a survey on distracted driving commissioned by ingenie, an auto insurance brand designed for drivers aged 16 to 24, many young drivers in Ontario admit they don’t always give the road their full attention. Before young drivers pack up the car for the long weekend, ingenie offers tips to ensure everyone arrives safely. (CNW Group/ingenie)”. Image available at:http://photos.newswire.ca/images/download/20150512_C6653_PHOTO_EN_16499.jpg

For further information: Sinead Brown, sbrown@paradigmpr.ca, 416-413-5193

May
11

2015 | News | 2015 | News

Hey girls, Playtex® is giving you the confidence to Play On™ at any time of the month!

Playtex

Playtex® introduces new Playtex® Sport® Combo packs,

Playtex® Sport® Pads and Playtex® Sport® Liners

TORONTO (May 11, 2015) – Get the A. Make the team. Sing in the band. Whatever your goal, the Playtex® Feminine Care brand believes nothing should hold you back, including your period. This month, Playtex® is introducing Playtex® Sport® Combo packs, Playtex’s first tampon plus pad or tampon plus liner combination packs available in Canada. Featuring the popular Playtex® Sport® Tampons along with the new Playtex® Sport® Pads or Playtex® Sport® Liners, these combination packs make it easy for young women to pick the protection they want and gives them the confidence to play on!

“We developed the Playtex® Sport® Combo pack because we identified a need to provide young women – and especially girls who recently started their period – with multiple feminine care products in one convenient package,” says Christine Jew, Brand Manager, Energizer Canada. “The new Playtex® Sport® Combo pack is ideal for girls in the process of discovering what products best suit their needs and it also appeals to the many women who use multiple formats during that time of the month.”

For girls who like to use pads and liners, the new Playtex® Sport® Pads and Liners offer a FlexFit™ design that moves with the body, OdorShield™ technology that neutralizes odours before they start, and Qwik-Dry™ technology that quickly pulls in fluid and wicks moisture away. There’s Sport Level Protection™ for any way you play!

This summer, Playtex® Sport® is celebrating young women across Canada with an Instagram contest that asks girls to show how they Play On™. For additional information, follow us on Instagram at @PlayOnCanada and visit WWW.PLAYTEXPLAYON.CA. Continue reading “Hey girls, Playtex® is giving you the confidence to Play On™ at any time of the month!” »

Playtex Sport

The new Playtex® Sport® Combo packs, Playtex® Sport® Pads and Playtex® Sport® Liners are available alongside the popular Playtex® Sport® Tampons at major drug, mass and grocery retailers across Canada – prices range from $4.99 to $8.99 (suggested retail prices). For more information on Playtex® Sport®, visit WWW.PLAYTEXPLAYON.CA or follow us on Twitter at @PlayOnCanada or Facebook at FACEBOOK.COM/PLAYTEXPLAYON.

About the Playtex® Feminine Care Brand

The Playtex® Feminine Care brand believes that nothing should hold women back, including their periods.  That is why Playtex® Sport® and Playtex® Gentle Glide® tampons are the only tampons that feature a 360° Protection® tampon design to fit the life women want to live.  Developed for women who lead busy and active lives, Playtex® tampons offer multiple levels of absorbencies to give women confidence and freedom in everything they do.

About Energizer Personal Care®

A leading manufacturer of health and beauty products around the world, Energizer Personal Care is a division of Energizer Holdings Inc. (NYSE: ENR), headquartered in St. Louis, Missouri.  Energizer Personal Care markets products in over 100 countries worldwide under the Playtex®, Banana Boat®, Hawaiian Tropic®, Skintimate® and Schick® brands.  Playtex® and all other trademarks are licensed or owned by Energizer or its affiliates.

 

For more information, please contact:

Jessica Squibb / Anna Weigt-Bienzle

Paradigm Public Relations

416-413-5201 / 416-413-5111

jsquibb@paradigmpr.ca / abienzle@paradigmpr.ca

 

May
07

2015 | News | 2015 | News

Lorie J. Phair appointed CEO of ingenie Canada

Lorie J. Phair CEO of ingenie Canada

Phair will be in the driver’s seat as the insurance provider strives to make young Canadians safer drivers, and then reward them with affordable insurance

TORONTO (May 7, 2015) – Auto insurance provider ingenie has named Lorie Phair as the CEO of ingenie Canada. The company plans to repeat the success it has had in the U.K. by helping young drivers stay safer, resulting in lower insurance rates. ingenie has been available to young drivers in Ontario since March and plans to expand to other Canadian provinces in the future.

“Traditionally, young drivers have been discriminated against and treated as a high risk by the insurance industry. ingenie is specifically designed for young drivers, aged 16 to 24,” says Phair. “Our approach is to help young drivers develop good driving habits, then reward them for how they actually drive, rather than treating them as a statistic.”

Young drivers insured by ingenie are given a 10% up-front discount for installing a Smartbox in their car, which builds a picture of their driving style based on indicators such as speed, acceleration, braking and cornering. Customers receive feedback on their driving every 10 days through the ingenie app or online at INGENIE.CA. The feedback includes a driving score out of 100, tips on how to improve their driving and the amount they are on track to save through their Good Driving Discount. Compared to traditional insurance models where drivers would have to wait until the end of the year to see a discount, with ingenie young drivers can earn up to an extra 25% Good Driving Discount over the course of the year. Continue reading “Lorie J. Phair appointed CEO of ingenie Canada” »

“This regular feedback and financial incentive can reduce insurance costs and is proven to help young drivers develop safe driving habits. In the U.K. where ingenie has been available since 2011, the approach has reduced young drivers’ risk of having an accident during the first six-months of driving by 40% and 70% of ingenie drivers earn Good Driving Discounts,” says Phair.

Phair has previously held leadership and board positions both in the insurance industry and in the not-for-profit sector including organizations such as Registered Insurance Brokers of Ontario (RIBO),  Insurance Brokers of Toronto Region, Toronto Crime Stoppers, Toronto’s Chief of Police Annual Gala, Ontario Shores Centre for Mental Health Sciences and The Insurance Institute of Canada (IIC) where she served as a member of the Board of Governors and Chair of the Academic Council for six years. She currently holds an advisory council position with Magnet, a not-for-profit social initiative co-founded by Ryerson University and the Ontario Chamber of Commerce.

About ingenie

ingenie is an innovative young driver insurance brand that uses telematics technology to reward safe driving with savings. ingenie builds a picture of a driver’s individual style, awareness and safety on the road, rewarding those who drive well with up to an extra 25% Good Driving Discount and helping those who need improvement become safer.

There is more information about how ingenie has improved young drivers’ driving habits in the U.K. in the INGENIE YOUNG DRIVER REPORT along with a VIDEO explaining how ingenie works.

ingenie Social Media

Like ingenie at FACEBOOK.COM/INGENIECANADA

Follow ingenie on Twitter @INGENIE_CA
For more information:

Sinead Brown
sbrown@paradigmpr.ca
416-413-5193

May
05

2015 | News | 2015 | News

TIM HORTONS PREDICTS SUMMER’S BIGGEST BLOCKBUSTER: NEW CREAMY CHOCOLATE CHILL

 TIM HORTONS Creamy Chocolate Chill

The first of its kind from the creator of the iconic Iced Capp, Creamy Chocolate Chill is the chocolateyist, creamiest frozen treat you’ll have to have this summer. 

OAKVILLE, ON – May 5, 2015 –   From music charts to movie theatres, summer is all about the hits. When it comes to the drink of summer 2015, Tim Hortons has it covered with its newest menu innovation, Creamy Chocolate Chill – a decadent frozen drink hand blended with real cream and layer upon layer of chocolaty goodness that’s the first of its kind from Tim Hortons. It’s so delicious, it’ll have you from the very first sip.

“Tim Hortons elevated the Canadian cold specialty coffee category to new heights in 1999 with our iconic Iced Capp, and we think Creamy Chocolate Chill is really going to shake up the frozen treat market in much the same way,” says David Clanachan, President and COO, Tim Hortons Canada. “Creamy Chocolate Chill is unlike anything in our current lineup, and it gives our guests one more great reason to visit Tim Hortons on a hot summer day.”

Tim Hortons Iced Capp and Iced Coffee lead the cold specialty coffee category, representing nearly eight out of every 10 drinks sold in Canadian quick-service restaurants. Since entering the category, Tim Hortons has continued to expand its cold and frozen beverage lineup with innovations like Fruit Smoothies and Frozen Lemonade, and it now leads the overall cold specialty beverage category with more than 50 per cent market share[1]. The introduction of Creamy Chocolate Chill, which performed exceptionally well in sensory research, fills a menu gap at Tim Hortons and rounds out its specialty frozen treat roster. Its one-of-a-kind creamy chocolaty taste is expected to be a game changer for the brand.

Tim Hortons wanted to show guests that the layers of chocolaty awesomeness in the new Creamy Chocolate Chill will elevate their taste experience to a higher level. Literally. So with the help of Britain’s Got Talent finalist, Canadian illusionist Darcy Oake, they outfitted a Tim Hortons restaurant with hidden cameras and surprised guests and team members with a fun levitation illusion. Lots of preparation and rehearsal culminated in this live event that defies logic. To see a “Higher Level of Chocolaty,” visit BIT.LY/1ZWKSUU.

For more information about the new Tim Hortons Creamy Chocolate Chill, join the #ChoChill conversation on TWITTER or INSTAGRAM using @TimHortons and on Facebook at FACEBOOK.COM/TIMHORTONS. Continue reading “TIM HORTONS PREDICTS SUMMER’S BIGGEST BLOCKBUSTER: NEW CREAMY CHOCOLATE CHILL” »

 

Tim Hortons®  Inc. Overview

Tim Hortons, part of Restaurant Brands International, is one of North America’s largest restaurant chains operating in the quick service segment. Founded as a single location in Canada in 1964, Tim Hortons appeals to a broad range of consumer tastes, with a menu that includes premium coffee, hot and cold specialty drinks (including lattes, cappuccinos and espresso shots), specialty teas and fruit smoothies, fresh baked goods, grilled Panini and classic sandwiches, wraps, soups, prepared foods and other food products. As of April 27, 2015, Tim Hortons had 4,724 systemwide restaurants, including 3,773 in Canada, 892 in the United States and 59 in the Gulf Cooperation Council. More information about the Company is available at WWW.TIMHORTONS.COM.

About Restaurant Brands International

Restaurant Brands International Inc. is one of the world’s largest quick service restaurant companies with approximately $23 billion in system sales and over 19,000 restaurants in nearly 100 countries and U.S. territories. Restaurant Brands International owns two of the world’s most prominent and iconic quick service restaurant brands – TIM HORTONS® and BURGER KING®. These independently operated brands have been serving their respective guests, franchisees, and communities for over 50 years. To learn more about Restaurant Brands International, please visit the Company’s website at WWW.RBI.COM.

For further information or to arrange an interview, please contact:

Hailey DeDominicis

dedominicis_hailey@timhortons.com

905-337-5361

[1] CREST® YE Nov 2014

Apr
23

2015 | News | 2015 | News

Kids and authors come together to celebrate reading for TD Canadian Children’s Book Week

btn-img-logo-td

From May 2 to May 9, Canadian children’s authors, illustrators and storytellers will embark on a cross-country tour to share stories and captivate the imaginations of children and teens

TORONTO, April 23, 2015 – To instill a passion for reading and to promote literacy among children, TD Bank Group, in partnership with the Canadian Children’s Book Centre (CCBC), will host the 38th annual TD Canadian Children’s Book Week from May 2 to 9, 2015. Throughout the week, 29 authors, illustrators and storytellers will visit hundreds of schools, public libraries, bookstores and community centres across Canada to read from their books and share with children the pleasures of reading writing, illustrating and storytelling. This year’s theme, Hear Our Stories: Celebrating First Nations, Métis and Inuit Literature, celebrates stories published by and about members of Aboriginal communities.

“We are thrilled that with TD’s support, celebrated Canadian authors, illustrators and storytellers will be able to interact with Canadian youth across the country to encourage literacy and creativity,” says Charlotte Teeple, Executive Director, The Canadian Children’s Book Centre. “We look forward to sharing this exciting week with children and their families, and encourage everyone to get involved and take advantage of the fun.”

TD Bank Group is also partnering with the National Reading Campaign on naming Charlottetown the official Reading Town in Canada for 2015. Presented in collaboration with the PEI Literacy Alliance and Confederation Centre Public Library, Reading Town will host its own special celebration of reading, during which citizens of the city will weave reading into different aspects of their lives, such as delivering pizza with a poem.

“TD Canadian Children’s Book Week and Reading Town are about celebrating the power of storytelling to enrich our lives,” says Frank McKenna, Deputy Chair, TD Bank Group. “Each year, we are delighted by the excitement and enthusiasm children have for the chance to connect with authors and illustrators, and we look forward to the opportunity to highlight Aboriginal communities and their stories.” Continue reading “Kids and authors come together to celebrate reading for TD Canadian Children’s Book Week” »

Now in its 38th year, TD Canadian Children’s Book Week is a celebration of children’s books and the importance of reading. Each year, hundreds of schools, public libraries, bookstores and community centres host events as part of this major literary festival, engaging more than 28,000 children, teens and adults in every province and territory across Canada.  For more information about the program, to see the full tour schedule, or to find out how to host readings in your community next year, please visit www.bookweek.ca and www.tdreads.com.

Who’s on tour – 2015 TD Canadian Children’s Book Week

Alberta

Claudia Dávila, author & illustrator

Jeff Ross, author

British Columbia

Joel Sutherland, author
Jan L. Coates, author
Lesley Livingston, author

Manitoba

Shelly Sanders, author
Meg Tilly, author

New Brunswick

Shane Peacock, author

Newfoundland

Hugh Brewster, author

Labrador

Kim Firmston, author

Northwest Territories

Kathy Jessup, storyteller

Nova Scotia

Andrea Beck, author & illustrator

Nunavut
Anne Villeneuve, author & illustrator

Ontario

Dawn Baker, author & illustrator
Lee Edward Födi, author & illustrator
Jerry Haigh, storyteller
Tanya Lloyd Kyi, author
Laura Langston, author
Lori Weber, author
Susan White, author

Prince Edward Island

Bill Swan, author

Quebec (English-language tour)

Don Aker, author
Gail de Vos, storyteller
Jacqueline Guest, author
Rukhsana Khan, author
Chieri Uegaki, author

Saskatchewan

Cary Fagan, author
Rob Laidlaw, author

Yukon

Roslyn Schwartz, author & illustrator

About TD Bank Group

The Toronto-Dominion Bank and its subsidiaries are collectively known as TD Bank Group (“TD” or the “Bank”). TD is the sixth largest bank in North America by branches and serves more than 24 million customers in three key businesses operating in a number of locations in financial centres around the globe: Canadian Retail, including TD Canada Trust, TD Auto Finance Canada, TD Wealth (Canada), TD Direct Investing, and TD Insurance; U.S. Retail, including TD Bank, America’s Most Convenient Bank, TD Auto Finance U.S., TD Wealth (U.S.), and an investment in TD Ameritrade; and Wholesale Banking, including TD Securities. TD also ranks among the world’s leading online financial services firms, with approximately 9.7 million active online and mobile customers. TD had CDN$1.1 trillion in assets on January 31, 2015. The Toronto-Dominion Bank trades under the symbol “TD” on the Toronto and New York Stock Exchanges.

About TD Community Giving

TD Bank Group invests in communities in order to affect positive change in the places where it operates and where its customers and employees live and work. In 2014, TD donated more than $82 million to community organizations in Canada, the United States and the United Kingdom. In Canada, TD focuses on education and financial literacy, creating opportunities for young people and the environment. For further information, please visit www.td.com/corporate-responsibility.

About The Canadian Children’s Book Centre

The Canadian Children’s Book Centre is a national, not-for-profit organization founded in 1976. We are dedicated to encouraging, promoting and supporting the reading, writing and illustrating of Canadian books for young readers. Our programs, publications, and resources help teachers, librarians, booksellers and parents select the very best for young readers. For more information, please visit www.bookcentre.ca.

For further information:

Kay West/Jessica Squibb

Paradigm Public Relations
416-413-5209/416-413-5201
kwest@paradigmpr.ca/ jsquibb@paradigmpr.ca

Erin Baldwin
TD Bank Group
416-307-0670
erin.baldwin@td.com

Apr
20

2015 | News | 2015 | News

Now car buying customers can drive the deal: Carmigo launches in Canada

Carmigo Car Buying on Your Terms

– First of its kind Canadian website improves car buying experience by connecting car buyers with multiple sales people online in real-time –

TORONTO, April 20, 2015 /CNW/ – Am I paying too much?  Can I trust my car dealer? How do I negotiate a good deal? Seven in ten Canadian car buyers find the process of purchasing a vehicle stressful, time consuming and intimidating. Carmigo, an innovative new website designed to improve the car shopping experience, is connecting buyers with multiple salespeople online in real time and putting car buyers in control of the shopping experience. Carmigo enables car buyers to shop from the comfort of their home, the hockey rink or ballet studio, at their desk, or on their phone for the car they want, with no fee.

“When you shop through Carmigo, you build your car online, choose which dealerships you would like to engage with and then salespeople from the selected dealerships will work with you to help you find the best price,” says Michael O’Connor, CEO, Carmigo. “You communicate through Carmigo without sharing your contact information until you choose to take the next step. This is especially important as Carmigo research shows that only 11% of Canadian car buyers trust a typical car salesperson.”

When it comes to purchasing a car, 62% of buyers worry they might not be able to negotiate the best deal, with significantly more women concerned than men (69% versus 54%). The part of the process that buyers find the most stressful is negotiating with salespeople to get the best price (59%). This was followed by the pressure to buy additional services (50%), having to buy the car on the spot and having to visit multiple dealers (both at 47%).      Continue reading “Now car buying customers can drive the deal: Carmigo launches in Canada” »

The current car buying process can be so agonizing for buyers that 74% say it makes them want to delay or put off shopping for a car. It is also very time consuming, with 43% spending 10 hours or more researching and negotiating the price.

“We think of Carmigo as your car buyer’s best friend as it improves the car shopping experience by saving customers both time and money,” says O’Connor. “Car buyers are already going online to research their car – what we are doing is providing a social communication platform to give buyers control over the car shopping process. Dealers also benefit from Carmigo, as our data shows that after customers connect with a dealer on Carmigo, in-store visits result in sales more than 90% of the time.”

How Carmigo works
Using Carmigo saves time and money. Car buyers can build their car by selecting the year, make, body type, price and options. Carmigo will then connect them directly with dealerships and salespeople in their area, eliminating the need to drive from dealership to dealership to find the best deal. Plus, when customers use Carmigo, salespeople put their best foot forward since they know those people are engaging with multiple dealerships. Communication with dealers is in real-time through an instant chat feature.

Canadians can register for free at CARMIGO.COM or download the app. The Carmigo app will be available in the Apple store by the end of April and the Android app will be available in the Google Play store in approximately 2 months.

About the research
Research House conducted a poll of a national sample of 500 Canadian adults who have bought or leased a new or used vehicle in the past two years or who expect to buy or lease a new or used vehicle in the next two years. The research was conducted from March 9-14, 2015.

About Carmigo
Carmigo is a car shopping website that connects car buyers with salespeople at competing dealerships, improves the car shopping experience by saving customers time and money and connects car shoppers directly with salespeople to help them decide who they want to do business with. Carmigo was founded by the team that created CanadianBlackBook.com and eDealer.ca.

SOURCE Carmigo

For further information: Carolyn Abbass / Anna Weigt-Bienzle, Paradigm Public Relations, 416-413-5190 / 416-413-5111, cabbass@paradigmpr.ca / abienzle@paradigmpr.ca

Mar
18

2015 | News | 2015 | News

Canadian Communities Awarded Almost $300,000 in Grants for Innovative Urban Forestry Projects

TD Friends of the Environment Foundation and Tree Canada award 22 TD Green Streets grants

TORONTO (March 17, 2015) – Communities across Canada are developing innovative projects to grow and care for their urban green spaces – and today are being recognized for doing so. As part of the 2015 TD Green Streets program, TD Friends of the Environment Foundation (TD FEF) and Tree Canada awarded 22 communities with grants to support municipal forestry and greening projects.

“Supporting urban forestry has never been more important and with the number of outstanding applications received this year, it’s clear that Canadian municipalities continue to share our passion and commitment for creating greener communities for all to enjoy,” said Mary Desjardins, Executive Director, TD Friends of the Environment Foundation. “We applaud our grant recipients for their innovative ideas to green their communities and together with Tree Canada, we are proud to help bring these projects to life.”

This year, more than 125 applications were submitted. Proposals ranged from community tree plantings to urban farming to Adopt a Tree programs, and more.

“Planting trees and growing the tree canopy in urban centers can have a tremendous impact on the health of people and the communities they live in,” said Michael Rosen, President of Tree Canada. “Programs such as TD Green Streets will help communities from coast to coast reap these benefits for many years to come.” Continue reading “Canadian Communities Awarded Almost $300,000 in Grants for Innovative Urban Forestry Projects” »

Some of this year’s TD Green Streets recipients include:

Chilliwack, BC – With the TD Green Streets grant, the Ts’elxweyeqw Tribe will enhance local trail heads with landscaping, signage and kiosks that provide information on plants and their meaning to the culture, the tribe’s connection to the area, and the ecological importance of protecting the forests, mountains and Chilliwack River Valley.

Guelph, ON – To enhance Guelph’s urban forest and help reach the city’s goal of achieving a canopy coverage target of 40 per cent, the City of Guelph will encourage property owners to participate in the Adopt a Tree program and plant a variety of tree species on their own properties. The program will provide education on the importance of the urban forest, the benefits of urban trees, care of newly planted trees, and maintenance of mature trees to ensure their long-term survival.

St. Leonard, QC – In spring 2014, the Écoquartier St. Leonard initiated the project “From Root to Crown” in which 125 students from local elementary schools planted tree seeds. To build on the project, the district plans to adopt 30 of the trees and plant them in two municipal parks along with more mature trees.

Fredericton, NB – The City of Fredericton will replace 1,000 urban street trees lost as a result of tropical storm Arthur in July 2014, and has committed to ongoing maintenance so the landscape can be enjoyed by future generations and visitors.

2015 TD Green Streets recipients:

 

Nanaimo, BC

St. Lambert, QC

Ts’elxweyeqw Tribe, Chilliwack, BC

Strathroy, ON

West Vancouver, BC

Toronto / Danforth BIA, ON

Surrey, BC

Oshawa, ON

Calgary, AB

Guelph, ON

Edmonton, AB

Bolton, ON

Swift Current, SK

Saugeen First Nation Southampton, ON

Brandon, MB

Port Hope, ON

St. Anne de Bellevue, QC

Charlottetown, PEI

L’Épiphanie / Comité Écologique du Grand Montréal, QC

Fredericton, NB

St. Leonard, QC

Truro, NS

TD Green Streets is open to Canadian municipalities, Aboriginal communities and Business Improvement Associations (BIAs). Submissions are reviewed by representatives from Tree Canada, TD FEF, and regional urban forest practitioners, and evaluated on innovation, community involvement and technical expertise.

 

Since the program’s inception in 1994, more than 500 communities have received grants. For more information about TD Green Streets please visit tdgreenstreets.ca.

About Tree Canada

Tree Canada is a not-for-profit charitable organization established to encourage Canadians to plant and care for trees in urban and rural environments.  Tree Canada engages Canadian companies, government agencies and individuals to support the planting of trees, the greening of schoolyards, and other efforts to sensitize Canadians to the benefits of planting and maintaining trees. Since 1992, 80 million trees have been planted, over 550 schoolyards have been greened, and Tree Canada has helped organize eleven national urban forest conferences. The next Canadian Urban Forest Conference will take place in Laval, QC in 2016. More information about Tree Canada is available at www.treecanada.ca.

 

About TD Friends of the Environment Foundation:
From schoolyard naturalization and energy conservation, to tree plantings and environmental education, TD Friends of the Environment Foundation (TD FEF) is proud to provide funding to help sustain an incredible array of grassroots environmental programs across the country.  In 2014, TD FEF supported over 1,000 projects with $4.9 million in funding. Thousands of donors give to TD FEF on a monthly basis, and TD Bank Group contributes in excess of $1 million annually. TD also covers the management costs of running TD FEF, which guarantees 100 per cent of every dollar donated funds environmental projects in the community in which the donation was made. For more information on how to donate and get involved in your community, visit tdfef.com.

For further information or to arrange an interview please contact:

 

Sheri Papps / Jessica Squibb
Paradigm Public Relations
416-413-5207 / 416-413-5201
spapps@paradigmpr.ca / jsquibb@paradigmpr.ca
Amanda Tran
TD Bank Group
416-983-7212
amanda.tran@td.com
Samantha Tam

High Road on behalf of Tree Canada

Office: 613-688-1192

Email: samantha.tam@highroad.com
Richard Walker
Tree Canada
613-567-5545 ext. 224
rwalker@treecanada.ca

 

 

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