One of the many reasons I like working with Paradigm is the team’s strong media relations skills. They have the right relationships, a disciplined approach to generating coverage and they are continually looking for the best angles that will resonate with our target audiences. They bring a creative approach to everything they do and have helped us to elevate several key campaigns. What I really appreciate is their ability to pivot on a moment’s notice – they are both proactive and flexible. Ultimately, they are a strong strategic partner.